Beneath the Noise
Beneath the Noise is a podcast about mental illness—the raw, disorienting, and sometimes darkly funny reality of living with a brain that doesn’t always cooperate. Hosted by Emily Jatcko, it’s part memoir, part cultural analysis, and entirely uninterested in the sanitized, feel-good version of mental health.
This isn’t a self-help podcast. There are no five-step plans or platitudes about positive thinking—just an honest look at psychosis, medication, work, relationships, and the ways neurodivergence shapes our lives. It’s about the contradictions: wanting to succeed in a system you fundamentally resent, feeling like both too much and not enough, learning to live with a diagnosis that rewrites everything you thought you knew about yourself.
Mental illness is absurd. It’s heavy. It’s frustratingly difficult to explain. But it’s also deeply human.
So if you’ve ever stared at a hospital showerhead having an existential crisis or tried to convince yourself you were fine while clearly unraveling—well, you’re in good company.
Let’s talk about it.
Beneath the Noise
The Algorithm Knows Your Mentally Ill: Big Tech and the Commodification of Mental Illness
Mental health is big business, and the algorithm knows it. Every anxious Google search, every doomscrolling session, every TikTok video about trauma responses—it’s all data. And that data gets turned into profit. Not for you, of course. Never for you.
In this episode of Beneath the Noise, we’re peeling back the curtain on how tech platforms don’t just show you mental health content—they shape your reality around it. From the rise of hyper-personalized algorithms to BetterHelp’s data-sharing scandal, it’s clear: your struggles aren’t just relatable content; they’re currency.
So, how did we get here? Why does the internet know your diagnosis before your therapist does? And most importantly, how do you reclaim your privacy without throwing your phone into the ocean? Let’s talk about it. Because the machine is always watching—but you don’t have to make its job easy.
